the heytappr blog
notes on stuck users
why users get stuck, what actually gets them moving again, and honest comparisons of the tools teams use to help them. a new one every monday.
guide · 6 min
why your product tour broke on tuesday
nobody touched the tour. somebody touched a button. that's all it takes, and it happens every sprint.
tools compared · 9 min
the best in-app guidance software, compared honestly
twelve tools, what they actually cost, which ones work in native mobile apps, and who should pick what. yes, we make one of them. we'll tell you when not to pick it.
guide · 8 min
how to kill "how do i" tickets
the user knew what they wanted. the product could do it. they just couldn't find where. that's most of your queue, and it's the easiest part to fix.
opinion · 6 min
your in-app ai shouldn't write its own answers
a chatbot that invents a settings page is worse than no chatbot at all. we think the ai should pick the answer and a person should write it. this is the reasoning, and what it looks like in practice.
explainer · 7 min
what is a digital adoption platform, really?
the short version: a layer that sits on top of software and teaches people to use it, inside the software. the long version has some trade-offs nobody puts on the pricing page.
opinion · 6 min
why everyone skips your product tour
the data is pretty clear: tours people start themselves get finished, tours that ambush them on login don't. so why do we keep building the second kind?
guide · 8 min
marketplace seller onboarding, from sign-up to first sale
getting a seller to sign up is the easy part. getting them through verification, their first listing, shipping, and payouts without a single support ticket is where marketplaces win or lose.
honest comparisons
shopping around? good.
one page per tool: why teams leave it, when you should stay, and what to pick instead. we make heytappr, and we say when it's the wrong choice.
alternatives · 5 min
appcues alternatives, and when the original is still the one to keep
Appcues is one of the classics of no-code onboarding. classics are classics for a reason, but they also tend to look like everyone else's.
alternatives · 4 min
chameleon alternatives, for when pretty tours aren't enough
Chameleon makes tours that blend into your product better than almost anyone. but blending in doesn't help much if nobody asked for the tour.
alternatives · 4 min
commandbar alternatives, after the name changed twice
if you're searching for CommandBar in 2026, you're looking for a product that now lives inside Amplitude. that's great news for some teams and a reason to shop around for others.
alternatives · 4 min
intercom product tours alternatives, for tours that leave the desktop
Intercom is a support tool that also does tours. that's convenient right up until the tours need to do something a support tool was never going to prioritize.
alternatives · 5 min
pendo alternatives, for teams who wanted fewer charts and more help
Pendo is an analytics company that also does guides. that's a great deal if you wanted the analytics. if you mostly wanted the guides, it's worth looking around.
alternatives · 5 min
userflow alternatives, once your flows need to go somewhere else
Userflow does its job well in the browser. most people who leave it aren't unhappy with the flows, they just need them to reach places Userflow doesn't go.
alternatives · 5 min
userguiding alternatives, for when cheap and cheerful stops fitting
UserGuiding is the tool a lot of small SaaS teams start with, and for good reason. the question is what you do when your product grows a shape it can't follow.
alternatives · 4 min
userpilot alternatives, for teams watching their flows drift
Userpilot is a good tool for growth teams who like to experiment. the real question is if you're a growth team, or just a team with users who get lost.
alternatives · 5 min
walkme alternatives, for people who don't need a castle
WalkMe is a very good product built for a very specific buyer. if that buyer isn't you, you're paying for a lot of castle you'll never live in.
alternatives · 5 min
whatfix alternatives, for when you just need to catch the bus
Whatfix is built to move a whole company onto new software. if you only need to get a few stuck people where they're going, a smaller ride will do.
more to dig into
users stuck in your product?
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